Ord Valley Muster

An omni channel campaign to drive awareness, engagement and ticket sales for the Ord Valley Muster.

Creative direction and omni-channel promotional campaign for the Ord Valley Muster, a major festival in the Kimberley region of Australia. Responsible for all event promotions including strategy, creative direction and design, print production and advertising (television, social media and radio). Unfortunately the event was cancelled in the final weeks of promotions due to the pandemic.